Is the Power of Social Media Gone?

Last month, during a conference, digital consultants were sharing the importance of generating leads through Twitter and LinkedIn. After an intellectual conversation about the importance of social media advertising and content, the question was still pending on people’s mind, what about Facebook? Facebook is still the largest social media site…

Tackling Customer Dissatisfaction

Experience is everything. That’s my sermon when speaking to crowds in the community about how to increase profitability and decrease attrition. When I visit brands and have a great experience, I run Twitter and tweet about it. To that same philosophy, I run toTwitter and tweet about negative experiences as…