Marketing… Values.

I just completed a 15-page paper on company culture and one of the topics that surround company culture is values. A company’s culture derives directly from the values of the ownership, management and its employees. In my paper, I discussed the difference between company culture today and years ago. Let’s…

Seven Deadly Sins of Marketing

A couple years ago, marketing expert Seth Godin talked about the "7 Marketing Sins." Considering we are focusing on marketing from a Christian perspective, I wanted to take his original blog post and expand upon it from a Christian perspective. Here's the original blog post. Impatient... Seth Great marketing takes…

50 Shades of Selling Christian Sex

“I walked towards him and slowly touched his lips against mine. The feeling of his touch is better than sweet wine. He slowly massages me as his smell makes me dose into a tranquil state. I trembled at his fragrance. His head lies between my breasts as he slowly touches…

Opt In Honesty

I find it interesting when marketers find the need to be dishonest. I’m not talking about dishonesty when promoting a product. I’m talking about purchasing email lists or adding people to a list so you can spam them about your product. The word “Opt-In” means a lot to me. When…
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